Skip to content WordPush version two lands on 14 September. Half price for three months with LAUNCH50. Join the waitlist and hear first Version two lands 14 September Half price, 3 months · LAUNCH50
Free tool, no signup

LinkedIn post formatter

LinkedIn has no bold or italic button, so this formatter swaps your letters for Unicode characters that display as bold, italic, underlined or struck through in the feed. Write below, select the words you want to style, pick a style, then copy the result into LinkedIn. It all happens in your browser.

Tip: select the text you want to style. With nothing selected, the style applies to the whole post.

0 / 3,000 characters · first ~210 show before "see more"

Preview

Your Name

Founder · Now

Your formatted post will appear here…

The weekly drop

Never stare at a blank composer again.

Fresh hooks, post ideas and one thing worth posting this week, straight to your inbox. Free, unsubscribe anytime.

No spam. Unsubscribe in one click. See our privacy policy.

Formatting is the last 5%. WordPush handles the other 95%, the idea, the draft in your voice and the native carousel, so you are formatting a strong post rather than rescuing a blank one.

Start free
Use it well

When to use bold and italic on LinkedIn, and when not to

LinkedIn's composer is plain text, with no formatting buttons. This tool gets around that by swapping your letters for Unicode characters that display as bold, italic, underlined or struck through in the feed. You write normally, style a few words, then copy the result straight into LinkedIn.

Used sparingly, a bold opening line or a couple of emphasised phrases pull the eye to your key point and make a post easier to skim on a phone. A short bulleted list, or the odd arrow or tick, breaks a wall of text into something scannable.

The trade-off is worth knowing. These are not real bold characters, they are separate Unicode symbols, so screen readers often read them out oddly or skip them entirely. That hurts accessibility for visually impaired readers, and LinkedIn search may not index styled words. Overusing it also reads as spammy.

A simple rule: format for emphasis, not decoration. One bold line, a short bulleted list, maybe an italic aside. If most of your post is styled, none of it stands out, and you have made it harder to read for the people who rely on screen readers.

Quick answers

About the formatter

How do you bold text on LinkedIn?
LinkedIn's post box is plain text. There's no bold button. This formatter swaps your letters for Unicode “mathematical” characters that display as bold (or italic, underline, strikethrough) in the feed. Write your text, select it, pick a style, then copy and paste into LinkedIn.
Does the formatting work on mobile and desktop?
Yes. Because it uses real Unicode characters rather than rich-text markup, the styling renders the same in the LinkedIn feed on both mobile and desktop, and when your post is shared.
How do I add bullet points to a LinkedIn post?
LinkedIn strips most list formatting, so people start each line with a bullet character. Select your lines, hit the list button in the toolbar above, and this tool adds them for you, ready to paste. Keep lists short so they still read well on a phone.
Is there a downside to bold and italic text?
Yes, and it's worth knowing: screen readers often read these Unicode characters out oddly or skip them, which hurts accessibility for visually impaired readers. Overusing it can also read as spammy. Use it sparingly: a bold line or two for emphasis, not whole paragraphs.
Is the formatter free?
Yes, completely free and no signup. Nothing you type leaves your browser. The formatting happens entirely on your device.
Keep going

More free LinkedIn tools

The rest of the kit to pair with the formatter.

Read next: how to write a LinkedIn post that gets engagement. Or see how WordPush turns an idea into a designed, native LinkedIn carousel.

Stop being your own LinkedIn department.

Tell it your industry, connect LinkedIn when you are ready, and let it bring you the ideas.

Start free All free tools

No card needed. Cancel any time.